Welcome to the Scottish Tourism Alliance

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Welcome to the STA’s new website!

We are delighted to have launched our new site after many years of ‘making do’ with the old one. We’ve taken our time to understand the needs of our member organisations and the wider tourism industry better, so that we could build something that allows you to find information easily, keep up to date with all the latest tourism industry news, access your STA Member benefits in a couple of clicks and deliver an all round improved experience for anyone visiting the site, whether you’re a tourism business, an STA Patron, a politician or a journalist.

What’s new and improved?
  • Much easier to use across desktops, mobiles and tablets
  • New tools and advice section
  • Launch of our dedicated Press Centre
  • New Members Lounge
  • New Membership Brochure
  • Live social media feeds
  • Clean and uncluttered layout

We hope you enjoy the new look and feel. As always, we’re keen to know how it works for you. Feel free to email us your thoughts.