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A fresh approach to innovation for travel and tourism businesses in Scotland

Insight tells us that fear of failure is a major barrier to innovation for Scotland’s SMEs… “What if we’re not capable of delivering it?” “What if it costs too much?” “What if customers don’t want it?” “What if the core business suffers?” “Will failure reflect badly on me/us?” Reduce the risk by adopting simple innovation processes, focusing on customer needs and insight and taking an agile approach to proposition development. Royal Bank of Scotland have teamed up with Wee Big Innovation, SE, HIE, MediCity, STA and others to deliver a 3-day workshop that gives you hands-on experience of these processes. Real techniques for real businesses. Click to find out more - www.weebig.scot/rbs

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