STA News Keep up to date with all the latest news

Strong Scottish ski season pumps £23m into economy

522
15 May 2015

The snowsport season in Scotland, which enjoyed better conditions than some world-renowned resorts, generated over £23 million for the Scottish economy, new figures released today reveal.

The five mountain ski resorts are celebrating another excellent season, with a total of 230,634 ‘skier days’ recorded. An estimated £4.6 million was spent at the centres, while the remaining £18.6 million went to accommodation providers, places to eat and drink, as well as shops and filling stations.

The season officially finished at the weekend.

Heather Negus, chair of Ski Scotland, said: “In many ways, this season was very similar to last year’s.

 “We had excellent snow at most resorts and the five snowsports areas were able to operate for a total of 463 days, better than last season’s 441.”

Although results are similar for both seasons, during the previous winter Scottish resorts enjoyed better, deeper snowfall than many world-renowned resorts.

Mrs Negus said this resulted in considerable media interest which Ski-Scotland was able to build on and so attract more customers.

She added: “The winter just past also brought great dumps of snow almost everywhere, with unprecedented late-season powder in huge quantities for Glencoe and CairnGorm Mountain, which gave a great boost to the end of the season.

Full article can be viewed by following the link: scotsman.com

Last Modified: Wednesday 15 June 2016 10:01
Related Articles: Scottish Tourism Alliance responds to publication of Q2 2017 tourism figures Scottish Tourism - Fit for our future We're sparking creative thinking on the Collaborative Economy. Tourism coalition responds to Scottish Government announcement on Barclay Review recommendations Grayling summary of the Scottish Government's Programme for Government. Geotourist are delighted to announce their Gold Patronage of the Scottish Tourism Alliance Scottish Food and Drink fortnight launched in style Fishing out the best! Scottish Thistle Award winner toasts success with headline sponsor ​Could you be one of this year's Scottish winners of the Queen's Awards? Scottish Tourism Alliance responds to Scotland on Sunday 'Edinburgh Tattoo chief's fury ov